Business Development Executive

Asymmetrique is a digital-era provider of brand solutions for complex marketing problems to a range of clients
across diverse industries. Capitalizing on outdated Agency models driven primarily by traditional creative
advertising, Asymmetrique offers modern marketers and brand-builders a refreshingly new-age and inherently
integrated approach towards their brands. Starting with deep consumer insights based on behavioural and
motivational research, Asymmetrique marries the art and science of marketing to build brands of, for, and by
consumers. Our solutions help Marketers build Experiences Brands and Ecosystems that are always contextual,
relevant, and connected to consumers. Our methodology is tailored to ensure long-term success, while
ensuring short-term flexibility in strategy.

The Business Development Executive is responsible for driving new client acquisition, revenue generation, and strategic partnerships for the company’s full suite of marketing and digital transformation services.

The role involves identifying potential clients, understanding their business objectives, and proposing integrated marketing solutions across digital marketing, branding, creative strategy, content, technology, influencer marketing, and performance marketing.

This is a client-facing role that requires strong business acumen, relationship-building capability, and the ability to convert opportunities into long-term partnerships.

• Identify and generate new business opportunitiesfor the company’s marketing and digitalservices.
• Build and maintain a strong sales pipeline through cold outreach, networking, referrals, and inbound leads.
• Conduct client meetingsto understand business objectives and propose suitable marketing solutions.
• Prepare proposals, pitch decks, and commercial estimatesin collaboration with internal teams.
• Participate in client presentations and pitchesto secure new business opportunities.
• Support negotiations and assist in closing deals with prospective clients.
• Build and maintain strong relationships with new and existing clients.
• Identify opportunitiesfor repeat business, upselling, and cross-selling services.
• Coordinate with internal teamsto ensure smooth client onboarding and project initiation.
• Maintain accurate sales pipeline updates and track business development performance through CRM tools.

• Bachelor’s degree in Business Administration, Marketing, Advertising, or related field
• 2–3 years of experience in business development, sales, or client acquisition
• Prior experience in digital marketing, advertising, media, or agency environment preferred

• Strong sales, negotiation, and business development skills.
• Ability to understand client requirements and propose suitable marketing solutions.
• Good communication, presentation, and pitching abilities.
• Ability to confidently interact with clients and stakeholders.
• Strategic thinking with a consultative selling approach.