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Media & News
2025
2024
11 May, 2025
5 minutes read
The role of customer journey mapping in personalisation
20 January, 2025
2 minutes read
Should brands repurpose viral content on social media?
26 December, 2024
2 minutes read
Asymmetrique Brings Joy to Pediatric Cancer Patients at One of Mumbai’s Busiest Public Hospitals
2 December, 2024
5 minutes read
The art of reinvention: Why companies undergo brand refreshes
1 November, 2024
5 minutes read
On the campaign trail
31 October, 2024
2 minutes read
Mahindra Logistics unveils Diwali campaign ‘Some Packages Carry More Than Just Goods’
18 October, 2024
5 minutes read
Agency Feature: All you need to know about Asymmetrique
14 October, 2024
5 minutes read
Can AI supercharge Performance Marketing without crossing ethical lines?
16 September, 2024
2 minutes read
Asymmetrique’s Tata Mutual Fund Campaign Wins Double at ACEF Awards
10 September, 2024
5 minutes read
Asymmetrique bags Kirtilals’s marketing mandate
3 September, 2024
5 minutes read
Asymmetrique’s Nitin Gupta on AI’s transformative impact on creativity and marketing
3 September, 2024
5 minutes read
Marketing technology: Top trends shaping B2B marketing in 2024!
28 August, 2024
5 minutes read
Ginza Industries assigns its brand management and marketing mandate to Asymmetrique
24 August, 2024
5 minutes read
‘X’s lifeline users, not ads – keep them hooked, ad dollars will follow’
6 August, 2024
2 minutes read
Asymmetrique wins digital mandate for Laljee Godhoo & Company
5 August, 2024
5 minutes read
Swipe left, AI right: How AI is transforming the dating industry
8 July, 2024
5 minutes read
Attention span drops to one second! New trend blows marketers’ imagination
1 July, 2024
5 minutes read
Is the A&M industry in need of ‘Marketing 3.0?’
26 June, 2024
5 minutes read
Ad blind spots: Closing the gap between perception and reality on misinformation sites
25 June, 2024
5 minutes read
Battle Against Ad Fraud: How to win in programmatic advertising? – Part 2
12 June, 2024
5 minutes read
Google’s Reign Over the Web: Champion of Information or Gatekeeper of Content? – Part 3
11 June, 2024
5 minutes read
Beyond algorithms: Can Google ensure a fair digital future? – Part 2
10 June, 2024
5 minutes read
The Great Google Search Shakeup: Can It Adapt to the AI Age? – Part 1
28 May, 2024
5 minutes read
Battle between bots & creativity- Part 2: Why brands are saying No Thanks to AI in Ads
27 May, 2024
5 minutes read
The battle between bots and creativity – Part 1: Can AI ads be original enough?
20 May, 2024
5 minutes read
Navigating ethical marketing: cultivating trust through transparency and integrity
12 April, 2024
5 minutes read
Navigating The Cultural Marketplace: Music Marketing Strategies For Brands
5 April, 2024
5 minutes read
Leveraging data insights for personalised marketing strategies
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